How to make your first sale on your online shop

Business

I’m working on it right now. A project to make money using AI.

The most important thing is to make the first sale.

In this video, or as we know him from this blog, Ale managed to generate a ton of sales in just a few weeks after launching.

Needless to say, making the first sale is the hardest thing in life.

customer perspective

As mentioned at the beginning of the video above, first find a customer, then start building the product.Making a product and then trying to sell it is not a good approach.The number of review stars is also an important factor.Zero reviews and zero sales means no sales.

shop look

More than that, it’s important to make it look just right and evoke the desire to buy. A shop page as plain as the one below isn’t ideal.

Rather, let’s aim for a colorful and colorful shop page like the one below.

It will be seen for a few seconds, so it will be easier for you to win.

In that case, it seems that a design that evokes the scene when actually using it is good.

Apparently it’s possible to purchase a template inside Etsy, so it’s worth considering.

Stick to reviews.

There is a saying that “notoriety beats obscurity”, but there should be no “feeling that no one bought it” called zero review.

Also, even after the purchase, it would be a good idea to send an e-mail thanking you for your purchase or an e-mail requesting a review to increase customer satisfaction and ask them to write an appropriate review.

Also, issuing limited coupons for repeaters is also a very effective means.

Sending a message like the one below was recommended in the video.

Hey! Here's a free thing, and if you enjoy the product that you got, then positive feedback always helps us out.

Let’s enjoy it as a culture that is quite different from the Japanese-speaking world.

What can be considered here is a false evaluation that deliberately gives a 5-star rating, but if a cherry checker or suspiciousness is born, a catastrophic result may be waiting ahead.

It would be good to keep it to the extent that it hits the advertisement properly.

Focus on quality rather than quantity.

It goes without saying that the number of products is important, but rather than randomly throwing in products that are difficult to convey their appeal, such as the “sterile room” I mentioned earlier, it is better to be strongly aware of customers from each idea and send out attractive products, which will lead to closing deals.

It is very important to advertise and increase the exposure of the product, but above all, it is important that the product is in a state where it can be sold.

How to improve the quality of individual products will be introduced later in this article.

Keep three points in mind ~Keywords~

  1. Good picture
  2. Keywords
  3. customer satisfaction

These three are the first points to keep in mind.

Images and keywords are the same as above.

The key word here is “keywords”.

Surveys are easy. First, search for the product you want to sell and open the top product page.

I write as many times as I want, but a perfect copy is NG.

However, if you go around multiple product pages, it will be easier to get a feel for good keywords.

It is also important to include the words you want to include within the character limit.

Let’s think that coloring using such a template is essential.

Best practices to imitate

Funny Mens T-shirts | Cool Vintage Tees for Guys
Super soft funny men's t-shirts in a ton of sizes! Original graphic designs for nerdy guys. Cool shirts for guys - shop ...

A shop called Crazy Dog T-shirts is introduced.

It seems that it is perfect to take anything such as product images and keywords.

Also, such a strategy will not change even after AI becomes commonplace.

use SNS

From here on out, I’ll be putting together other videos as far as I can research.

For example, create an Instagram account and regularly post promotional posts about products, post products related to black jokes on Twitter, and effectively use YouTubeShorts and TikTok. There are many ways.

hold back defectors

It would be effective for the “back” button, but when leaving the shop page, present the discount code. Depending on the platform and user operation, it may or may not be possible, but I definitely want to introduce it.

Finally

I researched for a while, but I ended up with this article because there were contents such as “Use SNS” or “Get reviews if you want to increase your first sales”.

Thanks to Alek for pointing me in the right direction.

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